The Making of SET x Parke

A Story of Friendship, Innovation, and Style and obviously BTS at the end

When it comes to fashion collaborations, authenticity is key. The upcoming SET x Parke mini-collection is a perfect example of how organic relationships can turn into something truly special.

It all began with a truly genuine connection between myself and Chelsea, the genius behind Parke. What started as a friendship naturally evolved into a mentor-mentee relationship, laying the foundation for something so special to me. She really is like a little sister, I tell her all the time but I will protect her at all costs ☻ This journey is a wild one.

During a fit meeting, an idea came to me, literally randomly. One quick text and a phone call later, we were both all in. What initially began as a two-product drop has now evolved into a curated mini-collection, bringing together SET and Parke to cater to the everyday girl who's always on the move.